PR In Action

To capture PR In Action, I showed one of my classmates and fellow MSCM majors Lauren Gilbert doing PR related to the school radio station, WGUR, that she works for.

A lot of times when people think or PR they think Events, Events, Events, but they don't think about EVERYTHING that goes into them. I've learned more and more about it since I started the major and there's so much more to it than anyone realizes.

Basically, any event is heavily PR as is the planning process, but one of the other most important parts is communication with the public to get them there to make the event a success. That is what I captured in my video. A small part of PR, but a major part nonetheless.